A Beginners Guide to facebook ads in Nigeria

Facebook Ads for Business: A Beginners Guide

If you want to grow your online business or you want to build your brand, Facebook is the ideal place to go to and you can have grand opportunities, with the popularity that Facebook has and the hundreds of thousands of users in this site.

The Facebook advertising platform can give many opportunities for new web marketers.
If you are new with Facebook advertising there is a beginner's guide where you can make use of. Some of the things in this guide are the following:

You will be introduced to Facebook where you will have an introduction of the "what", "why", "how", and other things related to this social site. The introductory phase you will complete will give you a grasp about why the potential to grow your business is so huge.

You will be introduced to Facebook advertising and see what these ads are. You will also understand why other marketers are also on this social networking site.

You will learn and have an understanding on why you have to use Facebook ads. You will learn that this unique advertising system is an efficient method of targeting a specific demographic or a particular group of individuals who may have a particular liking for your products.

You will also learn that the Facebook system picks up information from its users profile which you can make as your targeting criteria for prospective customers. Facebook advertising means that only the people in your niche field will only be the people to see your ads.

Creating an ad on Facebook is easy to do and you will learn it from these guidelines. With some information that you need and providing also what demographics you want, you can easily create your ads.

You will be asked to provide the URL link that you want your prospects to go to after they click on your ads. This can be your fan page, business update page, or other customized landing pages that you want to.

You will then be asked what demographics you want to target. This information can be taken from users profiles and you just need to input the details, like if you want to target gender, age, education, interests, location and other things.

You will also learn that Facebook ads are not expensive. These ads are comparatively less in cost than the other online advertising methods, in relation to its cost per impression (CPM) or cost per click (CPC) advertising schemes. The average CPC for Nigerians is $0.78 while the average CPM is $0.33

With this guide you will know for yourself if using Facebook ads can give you great opportunities to grow and improve your business and if it is really worth the efforts. You will also have an understanding of how unique the way of targeting people can be an effective way and how it can gain access to the thousands of users in this social networking site. for thanks to our contributor

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